Bonus from Microsoft Ignite: Frontier Firms, AI Adoption & Agentic Future EP | 12
Description
Live from Microsoft Ignite, this bonus episode features Alysa Taylor, Microsoft CMO for Commercial Cloud & AI, and Parker Johnston, Insight Agentic Field CTO, sharing what leaders need to know about AI adoption today.
Jump right to…
00:00 – Welcome and intro
03:00 – Alysa Taylor: What is a Frontier Firm?
03:53 – Study insights: 3X ROI from AI
06:07 – The evolving role of partners
09:38 – AI in healthcare: Dragon Copilot
11:20 – Parker Johnston: Day two highlights and big announcements
12:32 – Agent 365 and security control plane
14:16 – Why failure is part of success
15:15 – Copilot and the future of work
17:40 – Misconceptions about Copilot adoption
19:20 – State of AI adoption: reality check
23:00 – Foundry and Model Router explained
24:11 – Closing thoughts and next steps
You'll learn:
• Why companies embedding AI into daily operations see three times higher ROI
• What "Frontier Firms" are doing differently — and why it matters
• How Microsoft's new Agent 365 and Foundry updates improve security and reduce costs
• Practical steps for aligning Copilot with workflows instead of just buying licenses
If you want real strategies for moving beyond pilots and hype to measurable outcomes, this episode is for you.
🎧 Watch now and subscribe for more business-focused tech insights.
Resources:
https://www.insight.com/en_US/what-we-do/methodology/insight-prism.html




